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Superhot Trio The Matrix Delivers Breakthrough Hits With Avril Lavigne, Hilary Duff
& Other Artists
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| THE MATRIX (pictured l-r): Scott Spock, Lauren Christy & Graham Edwards |
This is the first interview/article we did with The Matrix, in early 2004. Our most recent article on The Matrix was posted in June 2006.
By Dale Kawashima
Lauren Christy, Graham Edwards & Scott Spock are not
household names to most music fans, but collectively they are known as The
Matrix, which is probably the hottest, most in-demand, writing/production team
in the business. They co-wrote and produced three, smash hits for Avril Lavigne
(“Complicated,” “Sk8er Boi” and “I’m With You”), and as a result of this
success, they have had the opportunity to write and produce cuts with many
other, top artists. They have also co-written & produced the smash hits, "So Yesterday" (Hilary Duff) and "Why Can't I" (Liz Phair).
The list of artist projects The Matrix has worked on reads
like a “who’s who” of the current music scene. During the past six months, the
trio has collaborated with Ricky Martin, Britney Spears, the Backstreet Boys,
Nick Carter, Evan & Jaron, Nick Lachey (from 98 Degrees) and Paulina Rubio.
In addition, they co-wrote and produced the hit singles by Jason Mraz (“The
Remedy (I Won’t Worry)”), and
Lillix (“It’s About Time”).
In a recent interview, the trio discussed how they formed
The Matrix, and how they got together with Avril Lavigne to co-write and
produce five songs on her multi-platinum, debut album, Let Go. They also
spoke about how their success with Lavigne has led to a flurry of other writing
and production projects.
Christy, Edwards and Spock are veterans of the music
business, and each enjoyed success prior to forming The Matrix. Christy (who is
married to Edwards; they are both from Scotland) had written and recorded two
albums as a solo artist for Mercury Records in the mid-90s (Lauren Christy
and Breed), and had a hit song, “Steep.” She also co-wrote and recorded
the theme song to the Bruce Willis movie, Color Of The Night.
Edwards started in London as a session and touring bass
player, working with Adam & The Ants, Go West, Mick Jagger and Jeff Beck.
“I played on the road much of the ‘80s, including four years touring with Go
West,” explained Edwards. “I had gotten tired of being on the road, so I started
getting into writing. As my writing progressed, I decided to move to Los
Angeles, where I was able to write several songs with the Rembrandts, and a
song with the Baha Men. I also became a member of Dollshead (a rock band which
signed with MCA Records).”
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| THE MATRIX (pictured l-r): Graham Edwards, Scott Spock & Lauren Christy |
It was a Dollshead project which brought together Graham and
Spock. Graham was impressed with a remix Spock had done of a Dollshead song.
Spock (who is from St. Louis, MO) had begun his career as a jazz trumpet
player, and later became a skilled songwriter and programmer. “Graham asked if
I wanted to join Dollshead, and so we ended up working together,” recalled
Spock. “Sandy Roberton was our manager, and he suggested (Graham and I) write
together for other projects. In 1999 we started concentrating on writing for
other people, and we grew to love what we were doing. By summer of 1999,
Graham, Lauren and I officially were working together as a team.”
“Sandy (Roberton) suggested we come up with a name, because
it was hard to constantly describe the three of us,” explained Christy. “So we
came up with the name, ‘The Matrix’. The matrix is a name for the womb, or the
rock, which everything comes from. Our name wasn’t inspired by the movie The
Matrix (which came out later).”
Spock explained how the trio writes and produces together.
“We all do everything: creating melodies, lyrics, and tracks. We have three,
different Pro Tools rigs. When we write, we like to sit down with a guitar and
piano, rather than starting with a track. Graham plays guitar and bass, Lauren
plays piano, and I play piano and trumpet. Also we all sing, often on both our
demos and the masters.”
It wasn’t long before The Matrix started getting cuts and
projects. One of their first projects was writing and producing a song for
Christina Aguilera’s Christmas album. They also wrote and produced songs for
Irish artist, Ronan Keating. But their big break was when Roberton hooked them
up to collaborate with a new, then unknown Canadian artist named Avril Lavigne.
Lavigne had been signed to Arista Records by A&R exec Josh Sarubin.
“Avril was an artist that Sandy had brought to us,” said
Christy.” “We began collaborating in LA (in June 2001), and the first song we
came up with was “Complicated.’ Avril loved it, and Josh (Sarubin) immediately
thought it was a hit. (Arista President) LA Reid freaked out when he heard our
first two songs with Avril. We ended up working the whole summer with her.”
“With Avril, we would come up with the initial ideas, and
play her the melody and concept,” explained Christy. “She would them come up
with great melody and lyric ideas. Five of the songs we wrote together made the
album, and we finished the album on October 27 (2001), which was Avril’s
birthday.”
The Matrix was very pleased with their work with Lavigne,
but they didn’t realize until many months later how successful her album would
become. They first realized Lavigne would be big when they saw her on MTV’s
“Total Request Live” (TRL) around April 2002. “Complicated” was released as the
first single at that time, and by July 17, it reached number one on the
Billboard “Hot 100 Singles” chart, and stayed number one for a remarkable 12
weeks. The follow-up single, “Sk8er Boi,” also reached number one, staying on
top for four weeks. The third single, the ballad “I’m With You,” became another major hit.
Following their tremendous success with Lavigne, The Matrix
has probably become the hottest writer/producers in the business. It seems like
practically every A&R exec wants to hire them to work with their major
artists, or to help develop their new artists. Their non-stop writing &
producing schedule has resulted in dozens of upcoming cuts, many which will be
released as singles. Their discography lists an impressive array of cuts: seven
songs with Ricky Martin, four songs with Liz Phair, two songs with Evan &
Jaron, five songs with Nick Lachey, two songs with Lillix, and six songs with
Keaton Simon (a new artist they have been developing, who has signed with
Maverick Records). In addition, they have begun working with other, top
artists.
Currently, Christy, Edwards & Spock are working hard to
confirm their top writer/producer status. But they also have a great
appreciation for their success and good fortune of the past year. “When our
songs with Avril became hits, we just pinched ourselves; it was like a dream,”
said Christy. Spock added, “We are so happy to have had the success with Avril,
and it’s a honor to be working now with such high level artists, plus have the
opportunity to develop new artists.”
“It just goes to show, that if you keep working hard, it can
turn around with one hit song,” said Edwards. “You have to keep the faith, and
keep writing. It all turns around.”
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